TishTash Communications (part of The TishTash Group) is proud to announce that it
has been appointed to represent Heather Mills and her newly launched food brand,
No Bloat, following its successful regional debut at Gulfood.
This new partnership reflects TishTash’s continued focus on purpose-led, evidence-
based brands operating at the intersection of health, wellness and consumer
lifestyle, and marks an exciting addition to the agency’s portfolio of female founder-
led businesses.
No Bloat is a science-led, low FODMAP food range created to support digestive
health and help reduce bloating – a category that is increasingly relevant yet still
underserved in the global and regional food landscape. The brand was developed
from Heather Mills’ own lived experience of long-term health challenges and is
scientifically validated by Monash University, bringing rare credibility and rigour to the
gut health conversation.
As consumer awareness around digestive health, inflammation and food sensitivities
continues to rise, No Bloat offers a practical, accessible solution rooted in research
rather than trend-driven wellness claims. The brand is designed to support everyday
health without compromising on taste, quality or convenience, positioning it strongly
within the growing functional and health-focused food sector.
The launch of No Bloat at Gulfood marked a significant milestone for the brand,
introducing it to regional and international buyers, distributors, retailers and media at
one of the world’s most influential food and beverage trade events. Gulfood provided
a powerful platform to spotlight digestive health and low FODMAP nutrition within the
Middle East, where demand for evidence-based wellness solutions is accelerating
rapidly.
TishTash will support Heather Mills and the No Bloat team across strategic
communications, brand positioning, media relations and market-entry storytelling,
ensuring the brand’s message is communicated with clarity, credibility and cultural
relevance as it grows its presence across the Middle East and beyond.
This partnership aligns seamlessly with TishTash’s specialist expertise in beauty,
health and wellness communications, and its long-standing commitment to working
with brands that combine innovation, science and genuine consumer need.
TishTash is delighted to welcome Heather Mills and No Bloat to its client portfolio and
looks forward to supporting the next phase of growth for this purpose-led, health-
driven brand.
For media or partnership enquiries, please contact the TishTash team at
Cleo@zealous-perlman.194-164-90-141.plesk.page.
