At The TishTash Group, community has never been a side project. It’s been at the heart of everything we’ve built for more than a decade. Today, we’re proud to announce the launch of That Saudi Girl – the newest addition to our growing “That Group” portfolio of digital and real-world communities, joining ‘That Dubai Girl’, ‘That Dubai Mum’ and ‘That Abu Dhabi Girl’.
This marks an exciting next chapter for us, and an intentional step into one of the most dynamic, ambitious and culturally influential markets in the region.
Why Saudi, and why now?
Saudi Arabia is experiencing one of the most significant social, cultural and economic shifts in the world and women are at the centre of it.
From entrepreneurship and leadership to creativity, careers, wellbeing and lifestyle, Saudi women are shaping what modern success looks like on their own terms. Yet, despite this momentum, there remains a clear need for safe, relevant, female-led spaces where connection, conversation and opportunity can genuinely meet.
That Saudi Girl has been created to answer that need. It’s not about copying a model. It’s about listening to the market, understanding the nuance, and building something that feels locally rooted while globally connected.
What is That Saudi Girl?
That Saudi Girl is a curated digital community designed for women living in or with interests in in Saudi Arabia. It’s for women who want:
- Real conversation, not performative perfection
- Access to trusted recommendations, brands and experiences
- Community-led connection, both online and offline
- A space that reflects modern Saudi womanhood in all its diversity
Like all That Group communities, it is human-first, editorially led and commercially conscious – designed to add genuine value to members while creating meaningful
partnership opportunities for brands.
Part of the “That Group” ecosystem
That Saudi Girl becomes part of a wider ecosystem of female communities that now
spans multiple cities and tens of thousands of women across the region.
Each That Group community is built on the same core principles:
- Trust over noise
- Connection over reach
- Real life over algorithms
But each community is also distinct, shaped by the culture, needs and
conversations of the women within it.
Saudi is not Dubai. And That Saudi Girl has been built with that firmly in mind.
What members can expect
That Saudi Girl will focus on:
- Career and business conversations that reflect the Saudi market
- Wellbeing, confidence and modern womanhood
- Trusted lifestyle, beauty and health recommendations
- Community-first brand collaborations
- Offline moments and curated experiences (where appropriate)
This is not about chasing trends. It’s about building a long-term, trusted platform that
grows alongside its members.
A new opportunity for brands and partners
For brands looking to connect authentically with women in Saudi Arabia, That Saudi
Girl offers something increasingly rare: context, credibility and community trust.
Through the wider That Group portfolio, we work with brands who want to:
- Move beyond transactional influencer marketing
- Engage women through conversation, not interruption
- Build long-term relevance in key regional markets
That Saudi Girl opens the door to thoughtful, culturally aware collaborations that
respect the intelligence and influence of Saudi women.
Looking ahead
The launch of That Saudi Girl reflects a broader ambition at TishTash
Communications Group: to build the most trusted female-led communities in the
region – where digital conversation meets real-world connection.
This is just the beginning. As with every community we build, That Saudi Girl will
evolve with its members, shaped by their voices, experiences and ambitions.
We can’t wait to see where it goes – and who we build it with.
To join the community, collaborate, or learn more about That Saudi Girl, get in
touch with the TishTash team or follow along as the community grows.
https://www.facebook.com/groups/712185012559061
